10-4 Magazine September 2023

22 10-4 Magazine / September 2023 inspires Reid with how clean he keeps his rig, and Doug, who is now retired, is the one who got Reid hooked on A-models. Lastly, he wanted to thank his polisher Josie of High Steppin Transpor t out of Aplington, IA. In addition to polishing trucks, he also hauls livestock, as well. Still single and never been married, Reid has always enjoyed diesel-powered pickup trucks, too. Over the years he has owned a few, along with a couple of fun cars, like a 1995 Nissan 240SX. Trucking as hard as he does, he doesn’t have much time for hobbies, besides maintaining his work truck and tinkering on his pickups and A-model. He also owns an iconic reefer trailer from the not-so-distant past, which he intends to fix up and, maybe one day, pull behind his KW if necessary (it’s always nice to have options). Reid is happy with how things are but knows he will never get rich – but he sure does have a lot of fun, and to him, that is everything. When asked how to describe his style, he shied away from terms like classic, old school, or an old soul. He said, “You make do with what you have, because you can’t afford to do things too fancy.” I think it would be fair to make the comparison of rat rod style, in its true form, where you slap together whatever works (not today’s deliberate rat rod style where you spend money and make something that looks improvised). Either way, Reid Gerhardt is genuine and the real deal – and so is his Kenwor th. We are so happy and proud to feature he and his truck on our special 30th anniversary cover this month, and on our 30th anniversary shir t, in honor of our milestone of “30 years and still rollin!” Here’s to 30 more years... for both of us!! n

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