National Association 2022 IBS Show Guide

51 IBS Education Sponsored by S Sales & M arketing Ma naging Through Succes s Compl acency: Keeping Your Team on Top of Their Game W 311-C H ow do you keep your team on top of their game regardless of market conditions? B y sharing a proven process, a panel of experts will take you through the steps that support sales, marketing and training to ensure your team does not fall victim to a great market. L earn how to build, develop and grow powerhouse teams that focus on customer experience, sales and marketing. U n derstand what roles are vital in today’s world, how to train your teams for success and how to get buy-in for roles that you need in the future. A s the industry goes through changes, the strongest asset we have is our people driving toward their purpose. Presenter(s): C or y C h arles, K H ovn anian | J en nifer C ooper, Evolution M arketing for H om ebuilders | C h ristopher H artl ey, K H ovn anian Cont inuing Ed: N AHB - 1.0 C E hour( s) A A r chitecture & Design The 2022 Des ign Ba ttle Roy ale W 314 Session moved to Wednesday at 9:15 AM Five topics. Two architects. O ne winner. Y ou haven’t seen anything like this at I B S before! W atch as two architects — who haven’t compared notes prior to the session — battle it out over the most pressing design challenges and trends of the coming year. I n one hour, they’ll work to convince you that their approach to these five trending topics is best: attainability, outdoor living, flex spaces, memory points and elevations. A n d with live voting after each round, you’ll get final say of who walks away as the 2022 Design B a ttle R o yale C hampion. Y ou won’t want to miss this lively, new I B S experience! Presenter(s): Doug C ummins, DAH L I N A r chitecture P lanning | Seth H art, DTJ Design | A l aina M oney-G arman, G arman H omes Co ntinuing Ed: N AH B - 1.0 C E hour( s) Tuesday, February 8, 2022 3:45 PM – 4:45 PM S Sales & M arketing 10 Di gital Tools to Crea te Bet ter Cont ent Faster W 230 C reati ng strong marketing content has become more important than ever. W hether your goal is to produce more content in-house or create content with greater efficiency, virtual tools can simplify the process and give you a professionally finished product. This Tech B yte will discuss different types of content, from photos and video to blogs, podcasts and social; compare using third-party vendors versus in-house content creation; and walk through 10 of the best technology tools available today, including L u minar, B ox B rown ie, C an va, B eeFr ee.io, Zencaster and more. W ith real-world case studies and before and after examples shared, you’ll get actionable items you can implement immediately – without a huge budget, large team or expensive equipment. Presenter(s): J u lie J arn agin, Do Y ou C on vert Cont inuing Ed: N AHB - 0.50 C E hour( s) SG22-27 DOWNLOAD TODAY! G ET THE IBS APP Tech Byte 4: 15 PM – 4: 45 PM