National Association 2022 IBS Show Guide

61 IBS Education Sponsored by A A r chitecture & Design Show-Stopping Small Spaces That Make Your Homes Stand Out W 311-C Storage, pantries, laundry and mudrooms are the hard-working spaces of a home, but are you paying them enough attention in your planning and design? G iving extra consideration to the smaller spaces of a home can create memory points with potential buyers, and designing these spaces thoughtfully can be the difference-maker in selling homes. I n this session, an architect, interior design and builder address trends in these spaces— fr om technology to features to materials— a nd how best to thoughtfully incorporate them, especially in smaller-footprint homes. Presenter(s): W ayne V isbeen, AI A , I I DA , V isbeen A r chitects | Steve M urray, M urray H omes Continuing Ed: N AH B - 1.0 C E hour( s) A A rch itecture & Design Kitchens of Tomorrow: Getting Ahead of the Design Curve W 314 N o matter the age of your target audience, one thing holds true across all products and geographic locations: kitchens matter the most. Even as the pandemic has dramatically changed the way we live, the kitchen continues to own the home. Everyone is wondering: W hat’s next? This session brings together four industry voices, each with their own unique expertise, to share observations and predictions for kitchen design trends and criteria of the future. G ain insight as to what kitchen features are most critical and explore fresh ideas that you can implement now to improve your kitchens. Presenter(s): CJ A m etrano, Toll B roth ers | B ran don B r yant, M aster CG P , R ed Tree B u ilders | H eath er M cC u ne, B as senian L aogni | Doris P earl man, M I RM , I I DA , P os sibilities For Design Continuing Ed: N AHB - 1.0 C E hour( s) T B u ilding Techniques & Strategies Making Sense (and Money) out of High Performance Home Certifications W 304 -G A re you considering a high performance home certification for your next residential proj ect but overwhelmed by all the choices? I n this information-packed session, experts from six different national certification programs will cut through the clutter of the various certification programs and present you with j ust the facts. P anelists will discuss how each program compares with one another while also highlighting how certification can be used by builders. L earn how to set yourself apart in your marketplace, sell homes faster and increase profits. G ain the knowledge you need to choose the best high performance certification( s) to fit your next proj ect. Presenter(s): K arl a B u tterfield, L E ED A P H om es, L E ED for H omes G reen R ater , N G B S M aster V erifier, R E SN ET certified H ER S R a ter, PHI U S+ R ater & M F V erifier, Steven W inter A s sociates | Dean G amble, EP A EN ERG Y STAR Single-Family N ew H om es | N ick H urst, U . S. Environmental P rotecti on A g ency ( EP A) | J oe N ebbia, N ewport P artn ers LLC ( and support contractor for DO E Zero Energy R e ady H om e P rog ram) | J on ah Schein, U . S. Environmental P r otection A g ency ( EP A) | A n na Stern, PM P , CG P , L E ED G reen A s sociate, H ER S A s sociate, N ational A s sociation of H om e B u ilders | L i sa W hite, C P H C , P hius Continuing Ed: N AHB - 1.0 C E hour( s) Wednesday, February 9, 2022 1:45 PM – 2:45 PM S Sales & M arketing Instagram: Selling New Homes Off the Grid W 230 I nstagram has grown to be one of the most influential social media platforms in the world. W ith over 1 billion users, it’s now known to generate the highest engagement rates. H owever, the platform isn’t simply growing; it’s also evolving. A n d having a user-only knowledge is no longer enough. I n this Tech B yt es session, get up to date with the latest strategies and tactics and learn how to utilize I nstagram’s many available tools to sell homes. Explore optimal content to create a cohesive grid view ( and why that matters) , the importance of unique interactions and responses to increase followers and engagements, and the latest updates and tools from I nstagram. Presenter(s): M andy H olm, Denim M arketing Continuing Ed: N AH B - 0.50 C E hour( s) Tech Byte 2: 15 PM – 2: 45 PM