Your Villa Magazine - Desert Cities - December 2023-February 2024
D E S I G N + B U I L D What’s important to you when it comes to doing laundry ? If you’re thinking about replacing your appliances, you may find that what you’re looking for in a new model has changed. Features that matter most to consumers have shifted, revealing concern for water and energy efficiency, plus an increased interest in technology that can save time and help ensure your laundry gets done well, the first time. Conservation is top of mind Water and energy efficiency ranked as top consumer priorities when it comes to finding their next washer and dryer. In fact, 56% said water and energy efficiency was the most important to them, surpassing factors such as cycle setting varieties (47%), convenience features (44%) and design aesthetics (37%). Survey respondents even expressed a willingness to pay more upfront for appliances that offer better efficiency, recognizing the potential long-term savings on water and energy bills, on top of benefiting the environment. Smart features help prevent laundry mishaps If you’ve ever added too much (or too little) detergent, changed the color of clothes by choosing the wrong temperature or accidentally shrunk something doing laundry, you’re not alone. The survey shows more than 2 out of 5 adults admitted to shrinking items in the laundry, with the same number showing they’ve used too much detergent - and 38% reported ruining the color of an item due to a laundry mishap. Only 60% expressed confidence with determining the right amount of liquid laundry detergent (with 40% less than very confident), and even less felt confident about being able to determine correct laundry cycles. In the survey, 4 in 10 reported detergent-related mishaps, which can result in issues like soap residue in clothes or machines. For anyone who has experienced these kinds of mishaps, the latest technology can help prevent common laundry disasters. Learn more about washers and dryers at LG.com/us/laundry. BrandPointContent.com edited by YourVilla Sta For more information, visit LG.com/us/laundry Good Garage
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